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Lothbury Investment Management, the owners of Broadland Business Park, are currently working with one of the UK’s major arena operators with a view to bringing a new entertainment venue to Broadland Business Park in Norwich.

Lothbury are currently assessing the viability of such a development at the Broadland site, which is adjacent to the A47 Norwich southern by-pass and new Postwick Hub. The proposal includes a 4,500 seat multi-purpose arena, designed to attract major music acts, comedians and exhibitions to the region.  

Lothbury are also exploring other complimentary leisure and entertainment opportunities in order to create a major new leisure district for Norwich, Norfolk and East Anglia.

Lothbury’s chief executive, Simon Radford, said: “It is early days but this is an exciting opportunity for both us and Broadland District Council.  We have an ideal plot available, with easy access via the primary road network and no immediate neighbours who would be adversely affected. We have the land available, the region is lacking a venue like this and the operators think this is a great opportunity.”

If the project progresses, it will potentially create several hundred jobs as well as bring a major new entertainment venue to the east of England with benefits not just for Norwich, but Norfolk and the region as a whole.