Broadland Business Park has a new look, with the launch of new branding, which is being rolled out across all media, from signage and the new Broadland Business Park branded taxi to printed literature, advertising and the website.
The refreshed logo was created by Norwich design, advertising and PR agency, FOUR. Their creative director, Scott Rozier, said: "We are pleased with the new look.
"The brief was evolution, not revolution, so the new branding is a natural progression and updating of the previous logo, which has been in place since the Park opened. It is what we call 'small change, big difference', taking the best of what exists and creating a more considered marque."